Vision

A transformative, tenacious business strategist, Alan V. Maddox has 30 years of experience within the food industry. Maddox possesses years of success-building – executing compelling and shrewdly-researched plans for revenue growth and international expansion in the consumer goods sector – including 14 years with McCain Foods Ltd. and 16 years with Sepp’s Gourmet Foods Ltd. An industry change agent, Maddox has a natural gift for refocusing under-performing companies and business units through fresh, globally competitive product development and positioning strategies.

Combining incisive strategic planning capabilities with a consultative, engaging interpersonal acumen, Maddox galvanizes his clients, suppliers, board members and staff at all levels around new visions for change and growth. Leading with integrity and accountability, he inspires employees with the autonomy and motivation to contribute meaningfully to strategic objectives.

QUALIFICATIONS IN ACTION

President and Director, Sepp’s Gourmet Foods Ltd. (2007-2010)
Executive Vice-President, Sepp’s Gourmet Foods Ltd. (2003-2007)
Vice President, Sales and Marketing, Sepp’s Gourmet Foods Ltd. (1994-2003)
Director of the Board, Sepp’s Gourmet (TSX Listed Company) (1995-2008)
Director of the Board, Sepp’s Gourmet Foods Ltd. (2008-2010)
Director of McCain International (1986-1994)
McCain Canada (Various Positions) (1980-1986)

CORE QUALIFICATIONS

  • Strategic Planning and Execution
  • Acquisitions, Divestitures, Joint Ventures
  • Process Improvement and Cost Control
  • International Business Development
  • Client Relationship Management
  • Private Label Development
  • Brand Building
  • Business Transformations & Turnarounds
  • Domestic Business Development and USA
  • Team Leadership & Talent Management Planning

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